Press Release: Show Organizers Extend Deadline to Participate in NOW by Vision Expo to Thursday, March 10

Contact: Hayley Rakus

All Eyewear Exhibitors Encouraged to Submit Products for Consideration in the New Eyewear Trends Showcase

Alexandria, VA – Feb. 28, 2022 – The Vision Council and RX, the organizers of Vision Expo, today announce that the deadline for eyewear exhibitors to submit products for consideration in NOW by Vision Expo, the new eyewear trends showcase that will debut at Vision Expo East 2022, has been extended to Thursday, March 10.

“We are pleased to extend the submission deadline to accommodate the increased interest we’ve received in the project,” said Fran Pennella, Vice President, Vision Expo, at RX. “Additionally, in the spirit of celebrating the full scope of the industry’s trends, exhibitors are no longer limited to one frame per company, but can now submit one frame per brand.”

To submit a product(s), click here.

All eyewear exhibitors are invited to submit one frame per brand, optical or sunglasses, that they feel best represents one of the themes for this year’s show.

All submissions that align with the 2022 trends will be included in the showcase, which include:

  • Sustainability
  • Fashion Post-Pandemic: Statement Pieces/Larger than Life
  • Diversity and Inclusion through Eyewear
  • Craftsmanship + Technology and Innovations through Details

There is no cost associated with participating in NOW by Vision Expo.

For its inaugural launch, NOW by Vision Expo will showcase curated selections of eyewear that embody the industry’s most vibrant trends. The intent of the program is to expand beyond eyewear at future Shows to also showcase products, technology and equipment.

Vision Expo East 2022 will take place at the Jacob Javits Center in New York City from March 31–April 3, 2022. The Show’s educational program, together with OptiCon®@Vision Expo, will open Thursday, March 31 and the Exhibit Hall will open Friday, April 1. To register, click here.

For more information on Vision Expo, visit and follow Vision Expo’s social media channels, FacebookInstagramTwitter and LinkedIn.   

# # #

About Vision Expo
Vision Expo East and West are trade-only conferences and exhibitions for eyecare and eyewear presented by co-owners RX and The Vision Council. Vision Expo is the complete event for ophthalmic professionals, where eyecare meets eyewear, and education, fashion and innovation mingle. In the Vision Expo Exhibit Hall, eyecare providers can discover trends, interact with new technologies and access innovative products and services. The Vision Expo education program is driven by the profession, offering content of the highest quality and relevance to enhance overall patient care. For more information, visit and follow Vision Expo on FacebookInstagramTwitter and LinkedIn.   

About The Vision Council
As the vision care leader in enabling better vision for better lives, The Vision Council positions its members for success by promoting growth in the vision care industry through education, advocacy, research, consumer outreach, strategic relationship building and industry forums.

About RX
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

Dr. Darryl Glover
Dr. Darryl Glover is a global optometrist, speaker, entrepreneur, and social media enthusiast. He has served the optometric community for nearly twenty years and has held every position in the field including eyewear consultant, optometric technician, office manager, and optometrist.

Get in Touch


Please enter your comment!
Please enter your name here

For security, use of Google's reCAPTCHA service is required which is subject to the Google Privacy Policy and Terms of Use.

I agree to these terms.

Related Articles

Latest Posts