Thursday, December 13, 2018

Optometry Podcast: Spinoza Eyewear

Vision Expo West is a great opportunity to reconnect with colleagues and catch up on what’s going on in the world of optometry and optical! This past September, we sat down with friend of...
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AOA InSight Studios Video: Kate Hamm Discusses Balance with Emilie Seitz

Life can seem overwhelming when you are trying to balance, work, a social life, new opportunities, conferences, meetings, eating and sleeping. In honor of Mental Health Awareness Month, Emilie Seitz, @eyeseitz, a 3rd-year student...

Optometry Podcast: Dr. Maria Higgins Explores Nontraditional Paths in Optometry

When you started optometry school, did you dream of a career with maximum work/life flexibility? Freedom to travel, to schedule more family time, to follow more of your hobbies or interests?   How many of...

Optometry Podcast: Meet Dr. Neda Shamie

Dr. Neda Shamie is passionate about her profession. Early in our interview she shares why ophthalmology drew her interest early in her medical school training: eyecare is one of the few professions where you...

Optometry Podcast: Dr. Audrey Discusses How to Open a Cold Start Optometry Practice

The decision to open a cold start practice can be daunting, not to mention when you’re just 1 year out of optometry school.  That hasn’t stopped Dr. Audrey Raley from following her passion, however....

HOW TO Attract More Patients BY GETTING TO #1 ON GOOGLE

DEFOCUS MEDIA HOW TO Attract More Patients BY GETTING TO #1 ON GOOGLE Getting to #1 On Google When a potential patient types in your name or your practice’s name into Google’s search field, it’s a given...

Corporate Optometry Nation: Let’s talk Marketing with Dr. Asma Alsalameh

Corporate Optometry Nation's Dr. Maria Sampalis talks to Dr. Asma Alsalameh about starting a new sublease and how she used unique marketing techniques to help grow her business. These out of the box marketing tips...

Lunch Date with Rachel and Kate Episode 10: On Brand

Hear Kate's terrific InSIGHT Studio interview with Vady Khalil @thephotometrist about social media! And listen as Rachel and Kate attempt to discover their personal brands. You can discover your brand too by answering the following questions:...