With 41.6% of Americans affected by myopia and evidence of rapidly increasing rates of myopic progression experienced by kids during the COVID pandemic, optometrists are being called upon to help slow down this global epidemic. Surveys show that the majority of US based optometrists (87% in a 2019 poll) are interested in offering myopia management in their practices, but very few are actually doing so. Fitting rates of myopia management contact lenses for children is under 5% in the USA currently. So how do we make the shift from being interested as a profession to actually providing myopia management to our patients?